{"id":24800,"date":"2020-10-27T14:51:15","date_gmt":"2020-10-27T19:51:15","guid":{"rendered":"https:\/\/www.mediavine.com\/?p=24800"},"modified":"2022-02-09T14:12:59","modified_gmt":"2022-02-09T20:12:59","slug":"grow-me-widget-unveiling","status":"publish","type":"post","link":"https:\/\/www.mediavine.com\/blog\/grow-me-widget-unveiling\/","title":{"rendered":"Grow Widget Unveiling"},"content":{"rendered":"\r\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-bottom:0\">\r\n<article class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:0;padding-bottom:0\">\r\n<section class=\"wp-block-group alignfull is-style-beige has-global-padding is-layout-constrained wp-container-core-group-is-layout-772205c6 wp-block-group-is-layout-constrained is-style-beige--1\" style=\"padding-top:var(--wp--preset--spacing--50)\">\r\n<header class=\"wp-block-group c-breadcrumbs aligngrid has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-61973aa6 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0\">\r\n<header class=\"wp-block-group aligngrid is-content-justification-left is-nowrap is-layout-flex wp-container-core-group-is-layout-d68226ec wp-block-group-is-layout-flex\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--30)\">\r\n<figure class=\"wp-block-image size-large is-resized\" style=\"margin-bottom:5px\"><img decoding=\"async\" src=\"https:\/\/mediavine-dev.d1.moderntribe.qa\/wp-content\/uploads\/2025\/10\/chevron-left2.svg\" alt=\"\" class=\"wp-image-542\" style=\"aspect-ratio:9\/16;object-fit:contain;width:auto;height:20px\"\/><\/figure>\r\n\r\n\r\n\r\n<p class=\"is-style-small is-style-small--2\"><a href=\"\/blog\/\">Back to Blog<\/a><\/p>\r\n<\/header>\r\n\r\n\r\n\r\n<hr class=\"wp-block-separator has-alpha-channel-opacity aligngrid\" style=\"margin-top:0;margin-bottom:0\"\/>\r\n<\/header>\r\n<\/section>\r\n\r\n\r\n\r\n<section class=\"wp-block-group alignfull is-style-default has-neutral-20-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-bottom:var(--wp--preset--spacing--70);padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--60)\"><div class=\"aligncenter aligncenter wp-block-tribe-terms\"><ul class=\"wp-block-tribe-terms__list\"><li class=\"wp-block-tribe-terms__term\"><span class=\"wp-block-tribe-terms__link t-category\">Advertising<\/span><\/li><\/ul><\/div>\r\n\r\n<h1 style=\"margin-top:var(--wp--preset--spacing--10);\" class=\"has-text-align-center wp-block-post-title\">Grow Widget Unveiling<\/h1>\r\n\r\n\r\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-9b38c6d9 wp-block-group-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--30);margin-bottom:0;padding-top:0;padding-bottom:0\"><div style=\"margin-bottom:0;margin-top:0;margin-left:0;margin-right:0;\" class=\"has-text-align-center wp-block-post-author-name\">Eric Hochberger<\/div>\r\n\r\n\r\n<p>\u2022<\/p>\r\n\r\n\r\n<div style=\"padding-top:0;padding-bottom:0;padding-left:0;padding-right:0;margin-top:0;margin-bottom:0;margin-left:0;margin-right:0;\" class=\"has-text-align-center wp-block-post-date has-10-font-size\"><time datetime=\"2020-10-27T14:51:15-05:00\">October 27, 2020<\/time><\/div><\/div>\r\n<\/section>\r\n\r\n\r\n\r\n<section class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:0;padding-bottom:0\">\n<p>The Grow widget is getting a makeover, and a pretty big one at that. <\/p>\n\n\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"560\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/woman-on-phone.jpg\" alt=\"woman on phone surrounded by plants\" class=\"wp-image-24838\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/woman-on-phone.jpg 800w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/woman-on-phone-320x224.jpg 320w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/woman-on-phone-768x538.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/woman-on-phone-375x263.jpg 375w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/woman-on-phone-529x370.jpg 529w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/woman-on-phone-327x229.jpg 327w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/woman-on-phone-267x187.jpg 267w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/woman-on-phone-335x235.jpg 335w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/woman-on-phone-347x243.jpg 347w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/woman-on-phone-520x364.jpg 520w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/woman-on-phone-640x448.jpg 640w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p>In our minds, the data and process behind this change are just as exciting and even more important than the new design, so we thought we&#8217;d share with you how it came to be.<\/p>\n\n\n\n<p>As you&#8217;ve probably heard us mention recently, <a href=\"https:\/\/www.mediavine.com\/grow-me-first-party-data-and-the-future-of-advertising\/\">Grow<\/a> is our solution to help publishers build first-party data, well in advance of the looming <a href=\"https:\/\/www.mediavine.com\/google-chrome-to-phase-out-third-party-cookies-as-privacy-concerns-reshape-ecosystem\/\">demise of the third party cookie<\/a>.<\/p>\n\n\n\n<p>But in order to help you generate <a href=\"https:\/\/www.mediavine.com\/first-party-data-grow-me\/\">first-party data<\/a>, Grow has to offer something of real value to your audience. <\/p>\n\n\n\n<p>It&#8217;s what we call a value exchange with the user \u2014 providing them with a better experience on your website in return for them signing up and consenting to personalized ads.<\/p>\n\n\n\n<p>In order to improve the product \u2014 and with it, the value exchange \u2014 we&#8217;re constantly monitoring how users interact with Grow and optimizing those experiences however we can.<\/p>\n\n\n\n<p>Fun fact: Grow uses the very same technology <a href=\"https:\/\/www.mediavine.com\/meet-the-new-mediavine-com\/\">Mediavine<\/a> uses for our <a href=\"https:\/\/www.mediavine.com\/mediavine-script-wrapper-2-0-is-live-heres-what-that-is-and-why-its-awesome\/\">Script Wrapper<\/a>, with its rapid development processes and impressive A\/B testing framework.<\/p>\n\n\n\n<p>Yes, the same technology that powers the industry\u2019s highest-paying ads is used to optimize user experiences with Grow.<\/p>\n\n\n\n<p>With Mediavine technology and publisher feedback combined, Grow is evolving and changing as we speak to become the game-changer we know it will be. <\/p>\n\n\n\n<p>The new widget is one of many updates that your direct feedback and our testing-driven design process have developed.<\/p>\n\n\n\n<p>Alright, enough already. The unveiling:<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-new-grow-widget\">The New Grow Widget<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-01-1-1024x682.jpg\" alt=\"comparing the old grow.me widget to the old one\" class=\"wp-image-24809\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-01-1-1024x682.jpg 1024w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-01-1-320x213.jpg 320w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-01-1-768x512.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-01-1-1536x1024.jpg 1536w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-01-1-1170x780.jpg 1170w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-01-1-375x250.jpg 375w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-01-1-800x533.jpg 800w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-01-1-555x370.jpg 555w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-01-1-344x229.jpg 344w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-01-1-281x187.jpg 281w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-01-1-335x223.jpg 335w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-01-1-347x231.jpg 347w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-01-1-520x347.jpg 520w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-01-1-640x427.jpg 640w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-01-1.jpg 1667w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>The first thing you\u2019ll notice is that the new Grow widget clearly takes up less vertical height than its predecessor. <\/p>\n\n\n\n<p>Despite larger and easier-to-press buttons, it actually takes up less screen real estate on your website.<\/p>\n\n\n\n<p>This change is the direct result of feedback from Mediavine publishers during our <a href=\"https:\/\/www.mediavine.com\/grow-me\/\">Grow<\/a> beta. They were concerned by how much space the widget took up, and it&#8217;s now 40% smaller, despite a significantly larger, more intuitive button.<\/p>\n\n\n\n<p>The second thing you\u2019ll notice is there are fewer buttons. We previously had what we called the tiger paw or \u201cplanet\u201d design, with up to five buttons showing. Now, we\u2019ve pared this down to just two visible buttons.<\/p>\n\n\n\n<p>Right now, the two visible buttons are the \u201cfavorite\u201d button and a \u201cshare plus\u201d icon. The former allows a user to directly favorite a page with one click, while &#8220;share plus&#8221; opens a menu containing easy-to-access share buttons, as well as the rest of the Grow features, including search, favorites, account management and more to come.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-02-1-1024x682.jpg\" alt=\"showing what happens when you click on the share button. The share options show up\" class=\"wp-image-24810\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-02-1-1024x682.jpg 1024w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-02-1-320x213.jpg 320w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-02-1-768x512.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-02-1-1536x1024.jpg 1536w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-02-1-1170x780.jpg 1170w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-02-1-375x250.jpg 375w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-02-1-800x533.jpg 800w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-02-1-555x370.jpg 555w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-02-1-344x229.jpg 344w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-02-1-281x187.jpg 281w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-02-1-335x223.jpg 335w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-02-1-347x231.jpg 347w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-02-1-520x347.jpg 520w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-02-1-640x427.jpg 640w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/growme-new-widget-02-1.jpg 1667w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>You may be wondering why we picked the favorite and share icons as the new defaults? Glad you asked!<\/p>\n\n\n\n<p>If you couldn\u2019t tell from our intro, we went with these because they were our two most popular buttons from the old setup.<\/p>\n\n\n\n<p>While publishers loved having features like the search button present, and we thought the bookmark icon was important to have front and center, it turns out users felt differently.<\/p>\n\n\n\n<p>They overwhelmingly were using the share and favorite buttons, so those are the two we chose to highlight in our new, more limited space.<\/p>\n\n\n\n<p>Oftentimes, less is more when it comes to user experience.<\/p>\n\n\n\n<p>And guess what? It paid off big time.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"524\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/sugardishme-growme-widget-1024x524.jpg\" alt=\"grow.me widget shown on sugardishme.com\" class=\"wp-image-24813\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/sugardishme-growme-widget-1024x524.jpg 1024w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/sugardishme-growme-widget-320x164.jpg 320w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/sugardishme-growme-widget-768x393.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/sugardishme-growme-widget-1536x787.jpg 1536w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/sugardishme-growme-widget-2048x1049.jpg 2048w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/sugardishme-growme-widget-1170x599.jpg 1170w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/sugardishme-growme-widget-375x192.jpg 375w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/sugardishme-growme-widget-800x410.jpg 800w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/sugardishme-growme-widget-569x291.jpg 569w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/sugardishme-growme-widget-353x181.jpg 353w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/sugardishme-growme-widget-288x147.jpg 288w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/sugardishme-growme-widget-335x172.jpg 335w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/sugardishme-growme-widget-347x178.jpg 347w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/sugardishme-growme-widget-520x266.jpg 520w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/sugardishme-growme-widget-640x328.jpg 640w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-results\">The Results<\/h2>\n\n\n\n<p>Testing the new widget produced unbelievable results: FIVE times the shares, double the users signing up and a 50% increase in favorites.<\/p>\n\n\n\n<p>Again, all while substantially reducing the space the widget takes up on your website and the screens your readers are viewing it on.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/Grow.me-Results-infographic.jpg\" alt=\"results infographic. 5x shares 50% more favorites, 2x signups\" class=\"wp-image-24837\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/Grow.me-Results-infographic.jpg 800w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/Grow.me-Results-infographic-320x213.jpg 320w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/Grow.me-Results-infographic-768x512.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/Grow.me-Results-infographic-375x250.jpg 375w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/Grow.me-Results-infographic-555x370.jpg 555w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/Grow.me-Results-infographic-344x229.jpg 344w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/Grow.me-Results-infographic-281x187.jpg 281w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/Grow.me-Results-infographic-335x223.jpg 335w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/Grow.me-Results-infographic-347x231.jpg 347w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/Grow.me-Results-infographic-520x346.jpg 520w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/Grow.me-Results-infographic-640x426.jpg 640w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-about-search\">What about search?<\/h2>\n\n\n\n<p>We know this is a frequent request from publishers, but it turns out that not a lot of users were using the search button down by the widget.<\/p>\n\n\n\n<p>Unfortunately, for us to solve the too-many-buttons issue with the previous widget, something had to go. But that&#8217;s not the end of search.<\/p>\n\n\n\n<p>Search is still accessible easily from inside the &#8220;share plus&#8221; menu.<\/p>\n\n\n\n<p>Additionally, soon you&#8217;ll be able to add the power of the awesome Grow search to your website by integrating with <a href=\"https:\/\/www.mediavine.com\/rethinking-the-sidebar-less-is-more-for-rpm-ux-alike\/\">native search boxes and buttons<\/a> in other locations on your site.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-s-next\">What\u2019s Next<\/h2>\n\n\n\n<p>This new widget is just the first of many improvements based on feedback from our publishers and real-world usage of your readers.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.mediavine.com\/cornerstone-content\/\">Related Content<\/a> is coming next, using the same data-driven design. We can\u2019t wait to show you what our Product team has in the works, and how we\u2019ll optimize for conversion.<\/p>\n\n\n\n<p>This new menu-powered widget also paves the way for more features \u2014 such as easy ways for readers to follow their favorite sites, browse feeds and so much more \u2014 without overwhelming the user.<\/p>\n\n\n\n<p>Oh and of course, <a href=\"https:\/\/www.mediavine.com\/grow-is-first-party-data-newsletter-signups-are-not\/\">opt-in for your newsletters<\/a> is coming to Grow. We promise that we have not forgotten.<\/p>\n\n\n\n<p>Bottom line, Grow is your relationship with your audience. We\u2019re just here to help you to build the tools to improve it \u2014 and create the value exchange that will pay dividends now and in the future.<\/p>\n\n\n\n<p>If you&#8217;re already running Grow and providing valuable feedback to <a href=\"mailto:grow.me@mediavine.com\" target=\"_blank\" rel=\"noreferrer noopener\">grow.me@mediavine.com<\/a> during our open beta, we thank you. <\/p>\n\n\n\n<p>And if you&#8217;ve yet to turn on Grow in your Mediavine Dashboard, what are you waiting for?  Help us with the development of this game-changing product and build out your audience of authenticated users ahead of the demise of third-party cookies. Plus, you&#8217;ll earn more from your Safari audience today. <\/p>\n<\/section>\r\n\r\n\r\n\r\n<section class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0\">\r\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-09aec4f2 wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--40);padding-top:var(--wp--preset--spacing--50);padding-right:0;padding-bottom:var(--wp--preset--spacing--60)\">\r\n<p class=\"is-style-small is-style-small--3\">About the author<\/p>\r\n\r\n\r\n<div style=\"margin-top:var(--wp--preset--spacing--20);\" class=\"wp-block-post-author\"><div class=\"wp-block-post-author__avatar\"><img alt='' src='https:\/\/secure.gravatar.com\/avatar\/152dc08941c75895b80ffc4d0f79236a870658434ec66e25f227ffe962e70114?s=96&#038;d=blank&#038;r=g' srcset='https:\/\/secure.gravatar.com\/avatar\/152dc08941c75895b80ffc4d0f79236a870658434ec66e25f227ffe962e70114?s=192&#038;d=blank&#038;r=g 2x' class='avatar avatar-96 photo' height='96' width='96' \/><\/div><div class=\"wp-block-post-author__content\"><p class=\"wp-block-post-author__name\"><a href=\"https:\/\/www.mediavine.com\/blog\/author\/eric\/\" target=\"_self\">Eric Hochberger<\/a><\/p><p class=\"wp-block-post-author__bio\"><\/p><\/div><\/div><\/div>\r\n\r\n\r\n\r\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-7c04bf6b wp-block-group-is-layout-constrained\" style=\"margin-top:0\">\r\n<p class=\"is-style-small is-style-small--4\">Share this page<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-outermost-social-sharing has-normal-icon-size has-icon-color is-style-logos-only is-content-justification-left is-layout-flex wp-container-outermost-social-sharing-is-layout-9d3a6402 wp-block-social-sharing-is-layout-flex\" 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class=\"wp-block-group aligngrid  is-animated-on-scroll-25 tribe-animation-type-fade-in tribe-animation-direction-bottom is-layout-flow wp-block-group-is-layout-flow\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:0;padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--50);--tribe-animation-speed:0.6s;--tribe-animation-offset:50px;--tribe-animation-delay:0s;--tribe-animation-easing:var(--easing--ease-out-sine)\">\r\n<h2 class=\"wp-block-heading is-style-small is-style-small--5\" id=\"h-related-posts\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--40)\">Related Posts<\/h2>\r\n\r\n\r\n<div style=\"margin-bottom:0;\" class=\"b-related-posts b-related-posts--layout-grid  wp-block-tribe-related-posts\">\n\t\t\t\t\t<article class=\"c-post-card c-post-card__layout-vertical\">\n\t<div class=\"c-post-card__inner\">\n\t\t\t\t\t<div class=\"c-post-card__image aspect-ratio-cover aspect-ratio-3-2\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/02\/why-ecpms-featured-image-1024x576.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/02\/why-ecpms-featured-image-1024x576.png 1024w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/02\/why-ecpms-featured-image-320x180.png 320w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/02\/why-ecpms-featured-image-768x432.png 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/02\/why-ecpms-featured-image-1536x864.png 1536w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/02\/why-ecpms-featured-image-680x383.png 680w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/02\/why-ecpms-featured-image-1280x720.png 1280w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/02\/why-ecpms-featured-image.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t<\/div>\n\t\t\t\t<div class=\"c-post-card__content\">\n\t\t\t\t\t\t\t<p class=\"c-post-card__primary-category t-category\">Advertising<\/p>\n\t\t\t\t\t\t<h3 class=\"c-post-card__title t-display-xx-small t-transparent-underline\">Why eCPMs Rise and Fall Throughout the Year (And How to Work With It)<\/h3>\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"c-post-card__metadata-readtime\">6 minutes<\/p>\n\t\t\t\t\t\t\t\t<p class=\"c-post-card__metadata\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-author t-body-small\">Brad Hagmann<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-separator t-body-small\">\u2022<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-date t-body-small\">Jan 21, 2026<\/span>\n\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<p class=\"c-post-card__excerpt\">Back to Blog \u2022 This article was updated on January 21, 2026, to reflect the 2026 eCPM calendar. If you\u2019ve ever looked at your dashboard and thought, \u201cWhat just happened?\u201d You\u2019re not alone. eCPMs move seasonally. Sometimes dramatically. 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For many publishers, it\u2019s the quarter where eCPMs cool off, dashboards look less exciting, and questions start popping up fast. Is something wrong? Did I miss something? Should I be worried? Short answer: probably not. Q1 behaves the way it does for reasons&#8230;<\/p>\n\t\t\t<\/div>\n\t<a href=\"https:\/\/www.mediavine.com\/blog\/what-to-expect-from-ecpms-in-q1-and-how-to-plan-for-it\/\" class=\"c-post-card__link-overlay\" aria-label=\"Read more about What to Expect From eCPMs in Q1 (And How to Plan for It)\"><\/a>\n<\/article>\n\t\t\t\t\t<article class=\"c-post-card c-post-card__layout-vertical\">\n\t<div class=\"c-post-card__inner\">\n\t\t\t\t\t<div class=\"c-post-card__image aspect-ratio-cover aspect-ratio-3-2\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/06\/mediavine-cmp-implementation-blog-03-1024x512.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/06\/mediavine-cmp-implementation-blog-03-1024x512.jpg 1024w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/06\/mediavine-cmp-implementation-blog-03-320x160.jpg 320w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/06\/mediavine-cmp-implementation-blog-03-768x384.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/06\/mediavine-cmp-implementation-blog-03-1170x585.jpg 1170w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/06\/mediavine-cmp-implementation-blog-03-800x400.jpg 800w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/06\/mediavine-cmp-implementation-blog-03-569x285.jpg 569w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/06\/mediavine-cmp-implementation-blog-03-960x480.jpg 960w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/06\/mediavine-cmp-implementation-blog-03-1080x540.jpg 1080w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2025\/06\/mediavine-cmp-implementation-blog-03.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t<\/div>\n\t\t\t\t<div class=\"c-post-card__content\">\n\t\t\t\t\t\t\t<p class=\"c-post-card__primary-category t-category\">Advertising<\/p>\n\t\t\t\t\t\t<h3 class=\"c-post-card__title t-display-xx-small t-transparent-underline\">Mediavine&#8217;s CMP Moves to CONSENTMANAGER: Unlocking Enhanced Compliance and Revenue Opportunities for Publishers<\/h3>\t\t\t\t\t\t\t\t\t\t\t<p class=\"c-post-card__metadata\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-author t-body-small\">The Mediavine Team<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-separator t-body-small\">\u2022<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-date t-body-small\">Jun 2, 2025<\/span>\n\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<p class=\"c-post-card__excerpt\">Back to Blog \u2022 As the digital advertising landscape evolves, the need for effective data management and compliance has never been more critical. As part of our commitment to providing exceptional solutions for our publishers, Mediavine is excited to announce our partnership with CONSENTMANAGER, a third-party Consent Management Platform (CMP).&nbsp; As a part of this&#8230;<\/p>\n\t\t\t<\/div>\n\t<a href=\"https:\/\/www.mediavine.com\/blog\/mediavines-cmp-moves-to-consentmanager\/\" class=\"c-post-card__link-overlay\" aria-label=\"Read more about Mediavine&#8217;s CMP Moves to CONSENTMANAGER: Unlocking Enhanced Compliance and Revenue Opportunities for Publishers\"><\/a>\n<\/article>\n\t<\/div>\n<\/aside>\r\n<\/div>\r\n","protected":false},"excerpt":{"rendered":"<p>Back to Blog \u2022 The Grow widget is getting a makeover, and a pretty big one at that. In our minds, the data and process behind this change are just as exciting and even more important than the new design, so we thought we&#8217;d share with you how it came to be. As you&#8217;ve probably&#8230;<\/p>\n","protected":false},"author":5,"featured_media":24842,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_searchwp_excluded":"","footnotes":""},"categories":[14,92],"tags":[],"audience_post":[],"class_list":["post-24800","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","category-grow-by-mediavine"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Grow Widget Unveiling - Mediavine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mediavine.com\/blog\/grow-me-widget-unveiling\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Grow Widget Unveiling\" \/>\n<meta property=\"og:description\" content=\"Back to Blog \u2022 The Grow widget is getting a makeover, and a pretty big one at that. In our minds, the data and process behind this change are just as exciting and even more important than the new design, so we thought we&#8217;d share with you how it came to be. 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