{"id":29156,"date":"2021-03-22T12:33:40","date_gmt":"2021-03-22T17:33:40","guid":{"rendered":"https:\/\/www.mediavine.com\/?p=29156"},"modified":"2021-03-22T16:43:01","modified_gmt":"2021-03-22T21:43:01","slug":"how-to-increase-your-ad-impressions","status":"publish","type":"post","link":"https:\/\/www.mediavine.com\/blog\/how-to-increase-your-ad-impressions\/","title":{"rendered":"How to Increase Your Ad Impressions"},"content":{"rendered":"\r\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-bottom:0\">\r\n<article class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:0;padding-bottom:0\">\r\n<section class=\"wp-block-group alignfull is-style-beige has-global-padding is-layout-constrained wp-container-core-group-is-layout-772205c6 wp-block-group-is-layout-constrained is-style-beige--1\" style=\"padding-top:var(--wp--preset--spacing--50)\">\r\n<header class=\"wp-block-group c-breadcrumbs aligngrid has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-61973aa6 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0\">\r\n<header class=\"wp-block-group aligngrid is-content-justification-left is-nowrap is-layout-flex wp-container-core-group-is-layout-d68226ec wp-block-group-is-layout-flex\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--30)\">\r\n<figure class=\"wp-block-image size-large is-resized\" style=\"margin-bottom:5px\"><img decoding=\"async\" src=\"https:\/\/mediavine-dev.d1.moderntribe.qa\/wp-content\/uploads\/2025\/10\/chevron-left2.svg\" alt=\"\" class=\"wp-image-542\" style=\"aspect-ratio:9\/16;object-fit:contain;width:auto;height:20px\"\/><\/figure>\r\n\r\n\r\n\r\n<p class=\"is-style-small is-style-small--2\"><a href=\"\/blog\/\">Back to Blog<\/a><\/p>\r\n<\/header>\r\n\r\n\r\n\r\n<hr class=\"wp-block-separator has-alpha-channel-opacity aligngrid\" style=\"margin-top:0;margin-bottom:0\"\/>\r\n<\/header>\r\n<\/section>\r\n\r\n\r\n\r\n<section class=\"wp-block-group alignfull is-style-default has-neutral-20-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-bottom:var(--wp--preset--spacing--70);padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--60)\"><div class=\"aligncenter aligncenter wp-block-tribe-terms\"><ul class=\"wp-block-tribe-terms__list\"><li class=\"wp-block-tribe-terms__term\"><span class=\"wp-block-tribe-terms__link t-category\">Increasing RPM<\/span><\/li><\/ul><\/div>\r\n\r\n<h1 style=\"margin-top:var(--wp--preset--spacing--10);\" class=\"has-text-align-center wp-block-post-title\">How to Increase Your Ad Impressions<\/h1>\r\n\r\n\r\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-9b38c6d9 wp-block-group-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--30);margin-bottom:0;padding-top:0;padding-bottom:0\"><div style=\"margin-bottom:0;margin-top:0;margin-left:0;margin-right:0;\" class=\"has-text-align-center wp-block-post-author-name\">The Mediavine Team<\/div>\r\n\r\n\r\n<p>\u2022<\/p>\r\n\r\n\r\n<div style=\"padding-top:0;padding-bottom:0;padding-left:0;padding-right:0;margin-top:0;margin-bottom:0;margin-left:0;margin-right:0;\" class=\"has-text-align-center wp-block-post-date has-10-font-size\"><time datetime=\"2021-03-22T12:33:40-05:00\">March 22, 2021<\/time><\/div><\/div>\r\n<\/section>\r\n\r\n\r\n\r\n<section class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:0;padding-bottom:0\">\n<p>Last month we launched a unique adventure called the <a href=\"https:\/\/www.mediavine.com\/sweet-land-of-money\/\">Sweet Land of Money<\/a> to help publishers increase their impressions and <a href=\"https:\/\/www.mediavine.com\/cpms-ecpms\/\">CPMs<\/a> in an exciting way! <\/p>\n\n\n\n<p>Even though <a href=\"https:\/\/www.mediavine.com\/what-is-q2\/\">Q2<\/a> is quickly approaching, these tips can help you optimize content, step up your <a href=\"https:\/\/www.mediavine.com\/what-is-seo-introducing-the-mediavine-search-engine-optimization-series\/\">SEO<\/a> game and increase your revenue no matter what <a href=\"https:\/\/www.mediavine.com\/ad-revenue-seasons\/\">season<\/a> it is. <\/p>\n\n\n\n<p>When it comes to making sure you have great performing ads, we definitely have our go-to tips \u2014 like content length, shorter paragraphs and font size \u2014 but we also have new tricks to share along with updated best practices.<\/p>\n\n\n\n<p>All of these impression-boosting tips and tricks are tried and true, and since there&#8217;s more than one way to make a good (blog) impression, we&#8217;ve rounded up seven ways to help increase your revenue.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-7-ways-to-increase-your-ad-impressions\">7 Ways to Increase Your Ad Impressions<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-video.jpg\" alt=\"\" class=\"wp-image-29507\" width=\"900\" height=\"470\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-video.jpg 1200w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-video-320x167.jpg 320w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-video-1024x535.jpg 1024w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-video-768x401.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-video-1170x611.jpg 1170w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-video-375x196.jpg 375w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-video-800x418.jpg 800w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-video-569x297.jpg 569w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-video-353x184.jpg 353w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-video-288x150.jpg 288w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-video-335x175.jpg 335w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-video-347x181.jpg 347w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-video-520x272.jpg 520w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-video-640x334.jpg 640w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-increase-your-earnings-with-video\"><a href=\"https:\/\/help.mediavine.com\/en\/articles\/4934220-increase-your-earnings-with-video\" target=\"_blank\" rel=\"noreferrer noopener\">Increase Your Earnings with Video<\/a><\/h2>\n\n\n\n<p>We can\u2019t stress this enough.&nbsp;<a href=\"https:\/\/help.mediavine.com\/en\/articles\/854384-video-player-faq-best-practices\" target=\"_blank\" rel=\"noreferrer noopener\">Add videos<\/a>&nbsp;to all of your posts!<\/p>\n\n\n\n<p>Creating video is simple with easy to use apps you can download in minutes and the time investment is worth the payout.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-optimize-your-most-valuable-content\"><a href=\"https:\/\/www.mediavine.com\/optimizing-your-most-valuable-content\/\" target=\"_blank\" rel=\"noreferrer noopener\">Optimize Your Most Valuable Content<\/a><\/h2>\n\n\n\n<p>Things like newsletter opt-ins, related post widgets and affiliate native shopping ads can look like \u201cend of post cues.\u201d Use <a href=\"https:\/\/www.mediavine.com\/using-heat-maps\/\">heat maps<\/a> to&nbsp;optimize your most valuable content&nbsp;and look for any roadblocks in your posts that might cause readers to leave before they find what they\u2019re looking for.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-data.jpg\" alt=\"\" class=\"wp-image-29505\" width=\"900\" height=\"470\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-data.jpg 1200w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-data-320x167.jpg 320w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-data-1024x535.jpg 1024w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-data-768x401.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-data-1170x611.jpg 1170w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-data-375x196.jpg 375w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-data-800x418.jpg 800w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-data-569x297.jpg 569w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-data-353x184.jpg 353w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-data-288x150.jpg 288w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-data-335x175.jpg 335w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-data-347x181.jpg 347w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-data-520x272.jpg 520w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-data-640x334.jpg 640w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-adjust-your-in-content-frequency-using-page-level-data\"><a href=\"https:\/\/help.mediavine.com\/en\/articles\/4851959-how-to-adjust-your-in-content-frequency-using-page-level-data\" target=\"_blank\" rel=\"noreferrer noopener\">Adjust Your In-Content Frequency Using Page Level Data<\/a><\/h2>\n\n\n\n<p>Adjust your ad frequency&nbsp;(how often ads appear in your posts) based on the length of your content and visual appeal. More ads might equal more money, but they don\u2019t always equal the best user experience.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-many-images-should-you-use-in-a-post\"><a href=\"https:\/\/www.mediavine.com\/how-many-images-should-you-use-in-a-post\/\">How Many Images Should You Use in a Post?<\/a><\/h2>\n\n\n\n<p>To make the most of&nbsp;pictures in your posts, use vertical images and add a hard return between pictures and text. Include as many unique images (that add value) as you can. <\/p>\n\n\n\n<p>A couple of other quick image tips: Make sure your image completely fills the container and avoid using functions like text wrapping, which can shorten content on desktop, thereby reducing your revenue.   <\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-font.jpg\" alt=\"\" class=\"wp-image-29506\" width=\"900\" height=\"470\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-font.jpg 1200w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-font-320x167.jpg 320w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-font-1024x535.jpg 1024w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-font-768x401.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-font-1170x611.jpg 1170w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-font-375x196.jpg 375w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-font-800x418.jpg 800w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-font-569x297.jpg 569w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-font-353x184.jpg 353w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-font-288x150.jpg 288w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-font-335x175.jpg 335w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-font-347x181.jpg 347w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-font-520x272.jpg 520w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-font-640x334.jpg 640w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-increase-font-size-and-increase-seo-rpm-along-with-it\"><a href=\"https:\/\/www.mediavine.com\/increase-font-size-and-increase-seo-rpm-along-with-it\/\" target=\"_blank\" rel=\"noreferrer noopener\">Increase Font Size \u2014 and Increase SEO &amp; RPM Along With It<\/a><\/h2>\n\n\n\n<p>Improve your ad performance with an increased&nbsp;font size and line height. We recommend 18px for font size and 1.6px for line height. Bigger is better, but there&nbsp;<em>is<\/em>&nbsp;such a thing as too big \u2014 we don\u2019t recommend going larger than 22px.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-word-count-why-more-is-more-for-seo-and-revenue-alike\"><a href=\"https:\/\/www.mediavine.com\/word-count-why-more-is-more-for-seo-and-revenue-alike\/\" target=\"_blank\" rel=\"noreferrer noopener\">Word Count: Why More is More For SEO and Revenue Alike<\/a><\/h2>\n\n\n\n<p>Increasing your&nbsp;word count&nbsp;has many benefits. Not only will it provide more opportunities for ad impressions, but it will also raise your chances of being found by search engines. Make sure that your posts consist of quality content and contain useful information for your readers.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-settings.jpg\" alt=\"\" class=\"wp-image-29504\" width=\"900\" height=\"470\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-settings.jpg 1200w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-settings-320x167.jpg 320w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-settings-1024x535.jpg 1024w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-settings-768x401.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-settings-1170x611.jpg 1170w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-settings-375x196.jpg 375w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-settings-800x418.jpg 800w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-settings-569x297.jpg 569w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-settings-353x184.jpg 353w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-settings-288x150.jpg 288w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-settings-335x175.jpg 335w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-settings-347x181.jpg 347w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-settings-520x272.jpg 520w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/increase-impressions-settings-640x334.jpg 640w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-examine-your-jump-button-settings\"><a href=\"https:\/\/help.mediavine.com\/en\/articles\/4934197-adjust-your-jump-button-settings-to-offer-not-encourage\" target=\"_blank\" rel=\"noreferrer noopener\">Examine Your Jump Button Settings<\/a><\/h2>\n\n\n\n<p>Believe it or not, design choices can have a big impact on your ad impressions. Here we&#8217;re specifically talking about jump buttons. A lot of readers want them but they can really impact your impressions and revenue. That&#8217;s why we advocate for <strong><em>offering<\/em><\/strong> your audience a jump button, rather than <strong><em>encouraging<\/em><\/strong> they use it. <\/p>\n\n\n\n<p><strong>Tl;dr: <a href=\"https:\/\/www.mediavine.com\/recipe-card-ad-settings\/\">Put your ads where your readers are<\/a>!<\/strong><\/p>\n\n\n\n<p>These tasks may seem daunting, but you don&#8217;t have to do them all at once. Add video to your highest performing posts first; set aside 20 minutes a day for optimizing your most valuable content. <\/p>\n\n\n\n<p>Day by day, you&#8217;ll increase your impressions and rev up your revenue in time for Q2! <\/p>\n<\/section>\r\n\r\n\r\n\r\n<section class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0\">\r\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-09aec4f2 wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--40);padding-top:var(--wp--preset--spacing--50);padding-right:0;padding-bottom:var(--wp--preset--spacing--60)\">\r\n<p class=\"is-style-small is-style-small--3\">About the author<\/p>\r\n\r\n\r\n<div style=\"margin-top:var(--wp--preset--spacing--20);\" class=\"wp-block-post-author\"><div class=\"wp-block-post-author__avatar\"><img alt='' src='https:\/\/secure.gravatar.com\/avatar\/e3220aded17a2f76bff75294b4d13f344d81294787c0a43b7aa017ba65d79008?s=96&#038;d=blank&#038;r=g' srcset='https:\/\/secure.gravatar.com\/avatar\/e3220aded17a2f76bff75294b4d13f344d81294787c0a43b7aa017ba65d79008?s=192&#038;d=blank&#038;r=g 2x' class='avatar avatar-96 photo' height='96' width='96' \/><\/div><div class=\"wp-block-post-author__content\"><p class=\"wp-block-post-author__name\"><a href=\"https:\/\/www.mediavine.com\/blog\/author\/guest\/\" target=\"_self\">The Mediavine Team<\/a><\/p><p class=\"wp-block-post-author__bio\"><\/p><\/div><\/div><\/div>\r\n\r\n\r\n\r\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-7c04bf6b wp-block-group-is-layout-constrained\" style=\"margin-top:0\">\r\n<p class=\"is-style-small is-style-small--4\">Share this page<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-outermost-social-sharing has-normal-icon-size has-icon-color is-style-logos-only is-content-justification-left is-layout-flex wp-container-outermost-social-sharing-is-layout-9d3a6402 wp-block-social-sharing-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--10)\"><li style=\"color: #000000; \" class=\"outermost-social-sharing-link outermost-social-sharing-link-linkedin has-base-black-color wp-block-outermost-social-sharing-link\">\n\t<a href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fwww.mediavine.com%2Fblog%2Fhow-to-increase-your-ad-impressions%2F&#038;title=How%20to%20Increase%20Your%20Ad%20Impressions\" aria-label=\"Share on LinkedIn\" rel=\"noopener nofollow\" target=\"_blank\" class=\"wp-block-outermost-social-sharing-link-anchor\">\n\t\t<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M19.7,3H4.3C3.582,3,3,3.582,3,4.3v15.4C3,20.418,3.582,21,4.3,21h15.4c0.718,0,1.3-0.582,1.3-1.3V4.3 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z\"><\/path><\/svg>\t\t<span class=\"wp-block-outermost-social-sharing-link-label screen-reader-text\">\n\t\t\tShare on WhatsApp\t\t<\/span>\n\t<\/a>\n<\/li>\n<\/ul>\r\n<\/div>\r\n<\/section>\r\n<\/article>\r\n\r\n\r\n\r\n<aside class=\"wp-block-group aligngrid  is-animated-on-scroll-25 tribe-animation-type-fade-in tribe-animation-direction-bottom is-layout-flow wp-block-group-is-layout-flow\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:0;padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--50);--tribe-animation-speed:0.6s;--tribe-animation-offset:50px;--tribe-animation-delay:0s;--tribe-animation-easing:var(--easing--ease-out-sine)\">\r\n<h2 class=\"wp-block-heading is-style-small is-style-small--5\" id=\"h-related-posts\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--40)\">Related Posts<\/h2>\r\n\r\n\r\n<div style=\"margin-bottom:0;\" class=\"b-related-posts b-related-posts--layout-grid  wp-block-tribe-related-posts\">\n\t\t\t\t\t<article class=\"c-post-card c-post-card__layout-vertical\">\n\t<div class=\"c-post-card__inner\">\n\t\t\t\t\t<div class=\"c-post-card__image aspect-ratio-cover aspect-ratio-3-2\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"554\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/04\/woman-sitting-on-couch-using-phone.jpg\" class=\"attachment-large size-large\" alt=\"woman sitting on couch using phone\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/04\/woman-sitting-on-couch-using-phone.jpg 800w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/04\/woman-sitting-on-couch-using-phone-320x222.jpg 320w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/04\/woman-sitting-on-couch-using-phone-768x532.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/04\/woman-sitting-on-couch-using-phone-375x260.jpg 375w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/04\/woman-sitting-on-couch-using-phone-534x370.jpg 534w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/04\/woman-sitting-on-couch-using-phone-331x229.jpg 331w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/04\/woman-sitting-on-couch-using-phone-270x187.jpg 270w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/04\/woman-sitting-on-couch-using-phone-335x232.jpg 335w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/04\/woman-sitting-on-couch-using-phone-347x240.jpg 347w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/04\/woman-sitting-on-couch-using-phone-520x360.jpg 520w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/04\/woman-sitting-on-couch-using-phone-640x443.jpg 640w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t<\/div>\n\t\t\t\t<div class=\"c-post-card__content\">\n\t\t\t\t\t\t\t<p class=\"c-post-card__primary-category t-category\">Increasing RPM<\/p>\n\t\t\t\t\t\t<h3 class=\"c-post-card__title t-display-xx-small t-transparent-underline\">How to Increase Your CPM<\/h3>\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"c-post-card__metadata-readtime\">3 minutes<\/p>\n\t\t\t\t\t\t\t\t<p class=\"c-post-card__metadata\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-author t-body-small\">The Mediavine Team<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-separator t-body-small\">\u2022<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-date t-body-small\">Apr 13, 2021<\/span>\n\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<p class=\"c-post-card__excerpt\">Back to Blog \u2022 Spring has officially begun and Q2 is here. Just like temperatures will begin to rise, so, too, will revenue. (We&#8217;ll let Brad break down the numbers in his next installment of Behind the Numbers With Brad.) Today? Let&#8217;s talk about how to increase your CPM. First: What is CPM? Essentially, CPM&#8230;<\/p>\n\t\t\t<\/div>\n\t<a href=\"https:\/\/www.mediavine.com\/blog\/how-to-increase-your-cpm\/\" class=\"c-post-card__link-overlay\" aria-label=\"Read more about How to Increase Your CPM\"><\/a>\n<\/article>\n\t\t\t\t\t<article class=\"c-post-card c-post-card__layout-vertical\">\n\t<div class=\"c-post-card__inner\">\n\t\t\t\t\t<div class=\"c-post-card__image aspect-ratio-cover aspect-ratio-3-2\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/01\/man-looking-at-phone-wearing-mask.jpg\" class=\"attachment-large size-large\" alt=\"man looking at phone wearing mask\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/01\/man-looking-at-phone-wearing-mask.jpg 800w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/01\/man-looking-at-phone-wearing-mask-320x214.jpg 320w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/01\/man-looking-at-phone-wearing-mask-768x513.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/01\/man-looking-at-phone-wearing-mask-375x250.jpg 375w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/01\/man-looking-at-phone-wearing-mask-554x370.jpg 554w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/01\/man-looking-at-phone-wearing-mask-343x229.jpg 343w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/01\/man-looking-at-phone-wearing-mask-280x187.jpg 280w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/01\/man-looking-at-phone-wearing-mask-335x224.jpg 335w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/01\/man-looking-at-phone-wearing-mask-347x232.jpg 347w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/01\/man-looking-at-phone-wearing-mask-520x347.jpg 520w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/01\/man-looking-at-phone-wearing-mask-640x427.jpg 640w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t<\/div>\n\t\t\t\t<div class=\"c-post-card__content\">\n\t\t\t\t\t\t\t<p class=\"c-post-card__primary-category t-category\">Advertising<\/p>\n\t\t\t\t\t\t<h3 class=\"c-post-card__title t-display-xx-small t-transparent-underline\">2020 Year in Review RPM by Category \u2014 Behind The Numbers with Brad<\/h3>\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"c-post-card__metadata-readtime\">5 minutes<\/p>\n\t\t\t\t\t\t\t\t<p class=\"c-post-card__metadata\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-author t-body-small\">Brad Hagmann<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-separator t-body-small\">\u2022<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-date t-body-small\">Jan 15, 2021<\/span>\n\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<p class=\"c-post-card__excerpt\">Back to Blog \u2022 By now, you don\u2019t need us to remind you what a challenge the last 12 months have been, or why. Personally and professionally, the most difficult part of 2020 was the uncertainty. From a business standpoint, all of us at Mediavine were on pins and needles wondering how lockdowns, health concerns&#8230;<\/p>\n\t\t\t<\/div>\n\t<a href=\"https:\/\/www.mediavine.com\/blog\/2020-year-in-review-rpm-by-category-behind-the-numbers-with-brad\/\" class=\"c-post-card__link-overlay\" aria-label=\"Read more about 2020 Year in Review RPM by Category \u2014 Behind The Numbers with Brad\"><\/a>\n<\/article>\n\t\t\t\t\t<article class=\"c-post-card c-post-card__layout-vertical\">\n\t<div class=\"c-post-card__inner\">\n\t\t\t\t\t<div class=\"c-post-card__image aspect-ratio-cover aspect-ratio-3-2\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/11\/woman-photographing-in-the-snow.jpg\" class=\"attachment-large size-large\" alt=\"woman photographing in the snow\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/11\/woman-photographing-in-the-snow.jpg 800w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/11\/woman-photographing-in-the-snow-320x214.jpg 320w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/11\/woman-photographing-in-the-snow-768x513.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/11\/woman-photographing-in-the-snow-375x250.jpg 375w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/11\/woman-photographing-in-the-snow-554x370.jpg 554w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/11\/woman-photographing-in-the-snow-343x229.jpg 343w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/11\/woman-photographing-in-the-snow-280x187.jpg 280w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/11\/woman-photographing-in-the-snow-335x224.jpg 335w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/11\/woman-photographing-in-the-snow-347x232.jpg 347w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/11\/woman-photographing-in-the-snow-520x347.jpg 520w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/11\/woman-photographing-in-the-snow-640x427.jpg 640w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t<\/div>\n\t\t\t\t<div class=\"c-post-card__content\">\n\t\t\t\t\t\t\t<p class=\"c-post-card__primary-category t-category\">Advertising<\/p>\n\t\t\t\t\t\t<h3 class=\"c-post-card__title t-display-xx-small t-transparent-underline\">Holiday RPM Trends \u2014 Behind the Numbers with Brad<\/h3>\t\t\t\t\t\t\t\t\t\t\t<p class=\"c-post-card__metadata\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-author t-body-small\">Brad Hagmann<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-separator t-body-small\">\u2022<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-date t-body-small\">Nov 19, 2020<\/span>\n\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<p class=\"c-post-card__excerpt\">Back to Blog \u2022 Well folks, we made it. After 10 months in which we\u2019ve heard the word \u201cunprecedented\u201d infinite times, and a political season to match 2020\u2019s craziness, November is here. We\u2019re smack in the middle of Q4, when a quick glance at our publisher Dashboards each morning can cause one to break into&#8230;<\/p>\n\t\t\t<\/div>\n\t<a href=\"https:\/\/www.mediavine.com\/blog\/holiday-rpm-trends\/\" class=\"c-post-card__link-overlay\" aria-label=\"Read more about Holiday RPM Trends \u2014 Behind the Numbers with Brad\"><\/a>\n<\/article>\n\t<\/div>\n<\/aside>\r\n<\/div>\r\n","protected":false},"excerpt":{"rendered":"<p>Back to Blog \u2022 Last month we launched a unique adventure called the Sweet Land of Money to help publishers increase their impressions and CPMs in an exciting way! Even though Q2 is quickly approaching, these tips can help you optimize content, step up your SEO game and increase your revenue no matter what season&#8230;<\/p>\n","protected":false},"author":44459,"featured_media":29513,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_searchwp_excluded":"","footnotes":""},"categories":[75],"tags":[],"audience_post":[],"class_list":["post-29156","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-increasing-rpm"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Increase Your Ad Impressions - Mediavine<\/title>\n<meta name=\"description\" content=\"A roundup of help docs written by our Support team focused around how to increase your ad impressions and revenue.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mediavine.com\/blog\/how-to-increase-your-ad-impressions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Increase Your Ad Impressions\" \/>\n<meta property=\"og:description\" content=\"A roundup of help docs written by our Support team focused around how to increase your ad impressions and revenue.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mediavine.com\/blog\/how-to-increase-your-ad-impressions\/\" \/>\n<meta property=\"og:site_name\" content=\"Mediavine\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mediavinepublishernetwork\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-22T17:33:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-03-22T21:43:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/man-sitting-on-a-bench-on-phone.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"533\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"The Mediavine Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mediavine\" \/>\n<meta name=\"twitter:site\" content=\"@mediavine\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"The Mediavine Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.mediavine.com\/blog\/how-to-increase-your-ad-impressions\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.mediavine.com\/blog\/how-to-increase-your-ad-impressions\/\"},\"author\":{\"name\":\"The Mediavine Team\",\"@id\":\"https:\/\/www.mediavine.com\/#\/schema\/person\/42bab770c4abea46b536a202c15e3cbf\"},\"headline\":\"How to Increase Your Ad Impressions\",\"datePublished\":\"2021-03-22T17:33:40+00:00\",\"dateModified\":\"2021-03-22T21:43:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.mediavine.com\/blog\/how-to-increase-your-ad-impressions\/\"},\"wordCount\":607,\"publisher\":{\"@id\":\"https:\/\/www.mediavine.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.mediavine.com\/blog\/how-to-increase-your-ad-impressions\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2021\/03\/man-sitting-on-a-bench-on-phone.jpg\",\"articleSection\":[\"Increasing RPM\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mediavine.com\/blog\/how-to-increase-your-ad-impressions\/\",\"url\":\"https:\/\/www.mediavine.com\/blog\/how-to-increase-your-ad-impressions\/\",\"name\":\"How to Increase Your Ad Impressions - 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