{"id":4603,"date":"2018-03-16T10:40:37","date_gmt":"2018-03-16T15:40:37","guid":{"rendered":"https:\/\/www.mediavine.com\/?p=4603"},"modified":"2020-09-04T09:51:27","modified_gmt":"2020-09-04T14:51:27","slug":"interview-finding-the-universe","status":"publish","type":"post","link":"https:\/\/www.mediavine.com\/blog\/interview-finding-the-universe\/","title":{"rendered":"Publisher Interview: Laurence Norah of Finding The Universe"},"content":{"rendered":"\r\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-bottom:0\">\r\n<article class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:0;padding-bottom:0\">\r\n<section class=\"wp-block-group alignfull is-style-beige has-global-padding is-layout-constrained wp-container-core-group-is-layout-772205c6 wp-block-group-is-layout-constrained is-style-beige--1\" style=\"padding-top:var(--wp--preset--spacing--50)\">\r\n<header class=\"wp-block-group c-breadcrumbs aligngrid has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-61973aa6 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0\">\r\n<header class=\"wp-block-group aligngrid is-content-justification-left is-nowrap is-layout-flex wp-container-core-group-is-layout-d68226ec wp-block-group-is-layout-flex\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--30)\">\r\n<figure class=\"wp-block-image size-large is-resized\" style=\"margin-bottom:5px\"><img decoding=\"async\" src=\"https:\/\/mediavine-dev.d1.moderntribe.qa\/wp-content\/uploads\/2025\/10\/chevron-left2.svg\" alt=\"\" class=\"wp-image-542\" style=\"aspect-ratio:9\/16;object-fit:contain;width:auto;height:20px\"\/><\/figure>\r\n\r\n\r\n\r\n<p class=\"is-style-small is-style-small--2\"><a href=\"\/blog\/\">Back to Blog<\/a><\/p>\r\n<\/header>\r\n\r\n\r\n\r\n<hr class=\"wp-block-separator has-alpha-channel-opacity aligngrid\" style=\"margin-top:0;margin-bottom:0\"\/>\r\n<\/header>\r\n<\/section>\r\n\r\n\r\n\r\n<section class=\"wp-block-group alignfull is-style-default has-neutral-20-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-bottom:var(--wp--preset--spacing--70);padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--60)\"><div class=\"aligncenter aligncenter wp-block-tribe-terms\"><ul class=\"wp-block-tribe-terms__list\"><li class=\"wp-block-tribe-terms__term\"><span class=\"wp-block-tribe-terms__link t-category\">Interview<\/span><\/li><\/ul><\/div>\r\n\r\n<h1 style=\"margin-top:var(--wp--preset--spacing--10);\" class=\"has-text-align-center wp-block-post-title\">Publisher Interview: Laurence Norah of Finding The Universe<\/h1>\r\n\r\n\r\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-9b38c6d9 wp-block-group-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--30);margin-bottom:0;padding-top:0;padding-bottom:0\"><div style=\"margin-bottom:0;margin-top:0;margin-left:0;margin-right:0;\" class=\"has-text-align-center wp-block-post-author-name\">Jenny Guy<\/div>\r\n\r\n\r\n<p>\u2022<\/p>\r\n\r\n\r\n<div style=\"padding-top:0;padding-bottom:0;padding-left:0;padding-right:0;margin-top:0;margin-bottom:0;margin-left:0;margin-right:0;\" class=\"has-text-align-center wp-block-post-date has-10-font-size\"><time datetime=\"2018-03-16T10:40:37-05:00\">March 16, 2018<\/time><\/div><\/div>\r\n<\/section>\r\n\r\n\r\n\r\n<section class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:0;padding-bottom:0\">Mediavine publisher Laurence Norah of <a href=\"https:\/\/www.findingtheuniverse.com\/\">Finding The Universe<\/a> actually came to blogging from the computer tech side, which is more unusual than one might think. His technical know-how has combined with his passion for travel and photography to create an exciting and beautiful site that&#8217;s no slouch in the SEO department.\n\nWe persuaded Laurence to stay grounded long enough to share his story and expertise with us.\n\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4622 size-large\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-6-613x460.jpg\" alt=\"Laurence Norah of Finding The Universe getting the perfect camera shot.\" width=\"613\" height=\"460\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-6-613x460.jpg 613w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-6-400x300.jpg 400w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-6-768x576.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-6.jpg 1600w\" sizes=\"auto, (max-width: 613px) 100vw, 613px\" \/>\n<h2>Tell us a little bit about yourself, your family, and your everyday life.<\/h2>\nHi! I&#8217;m a half British, half Seychellois professional photographer and blogger who loves to travel &#8211; especially to experience the great outdoors. My wife Jessica and I run our two blogs together full time. Right now we travel about six &#8211; eight months of the year, and spend the rest of our time working from home in Edinburgh, Scotland.\n\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4613 size-large\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Headshot-690x460.jpg\" alt=\"Laurence Norah and his wife, Jessica, stand in front of a waterfall.\" width=\"690\" height=\"460\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Headshot-690x460.jpg 690w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Headshot-441x294.jpg 441w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Headshot-768x512.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Headshot.jpg 2000w\" sizes=\"auto, (max-width: 690px) 100vw, 690px\" \/>\n<h2>How did you get started blogging?<\/h2>\nI graduated with a degree in computer science in 2001 and spent the best part of a decade working in the UK in IT, primarily as a software developer.\n\nHowever, I got to a point in my career where it just didn&#8217;t feel like me anymore, so in 2009 I quit my job and set off on a one way adventure, starting with a trip around Australia lasting a year.\n\nDuring that time I was updating my parents by e-mail, friends by Facebook and keeping a diary. At the end of the year, I hadn&#8217;t quite decided what I wanted to do with my life, but as I was definitely going to keep traveling and taking pictures, I figured I might as well concentrate my creative efforts and so my blog, Finding the Universe, was born.\n\nIt took a couple of years running it as a hobby before I started to realize that more people than my mum were reading it, and so I started to focus on it full time.\n\nMy wife started her blog, <a href=\"https:\/\/independenttravelcats.com\/\">Independent Travel Cats<\/a>, before she met me, and it was primarily because so many people suggested that she share travel tips from her various adventures. So in 2013, she did!\n<h2>How long have you been a Mediavine publisher?<\/h2>\nI joined Mediavine in June 2017. I definitely wish I had joined earlier.\n\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4614 size-large\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-1-690x460.jpg\" alt=\"A photo of London Bridge on a slightly overcast day.\" width=\"690\" height=\"460\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-1-690x460.jpg 690w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-1-441x294.jpg 441w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-1-768x512.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-1.jpg 1600w\" sizes=\"auto, (max-width: 690px) 100vw, 690px\" \/>\n<h2>What was it that drew you to us as a partner for your display advertising?<\/h2>\nInitially I heard very positive reports from other travel bloggers I knew personally, about how great you guys were to work with, and what great revenues you were able to drive. I was also very impressed by how well you answered all my questions that I sent over to you prior to signing the contract.\n<h2>How has that evolved over time?<\/h2>\nI&#8217;ve continued to be impressed \u2014 both by how much money you have helped me to make, and also by how responsive and professional you guys are. I really feel like a part of a community (the Facebook group definitely helps), rather than just another site in part of a faceless ad network.\n\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4615 size-large\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-2-690x460.jpg\" alt=\"The Japanese Peace Pagoda in Mirissa, Sri Lanka.\" width=\"690\" height=\"460\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-2-690x460.jpg 690w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-2-441x294.jpg 441w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-2-768x512.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-2.jpg 1600w\" sizes=\"auto, (max-width: 690px) 100vw, 690px\" \/>\n<h2>How do you think blogging has changed since you started?<\/h2>\nBlogging has definitely become mainstream. For my first few years blogging, if I told people I was a travel blogger, they had no idea what I was talking about. Even industry people needed educating! Now though it is definitely a profession people recognize.\n\nI would also say that it has definitely become more of a crowded space. I think there is still room for more bloggers, but standing out in the crowd is definitely becoming more challenging.\n<h2>What&#8217;s the best part of the blog world for you?<\/h2>\nI have gotten to meet and hang out with a lot of people who I now consider to be friends &#8211; both other bloggers, and readers. I&#8217;ve been blogging for quite a long time in terms of travel blogging, and it&#8217;s been nice to really create connections with people. So that has been awesome.\n\nThe blog has also really opened up so many awesome experiences for us \u2014 things like riding the Orient Express, exploring Iceland and road tripping in the US. It&#8217;s just so wonderful to have been able to build a life where we can do what we love!\n\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4617 size-large\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-3-690x460.jpg\" alt=\"The Millennium Bridge in London, England.\" width=\"690\" height=\"460\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-3-690x460.jpg 690w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-3-441x294.jpg 441w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-3-768x512.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-3.jpg 1600w\" sizes=\"auto, (max-width: 690px) 100vw, 690px\" \/>\n<h2>What&#8217;s the worst part of blogging for you?<\/h2>\nI think it can be too easy to fall into a trap of comparing yourself to others, or getting caught up in any drama. We try really hard to just measure our successes against ourselves, and not get caught up in that.\n\nWe also really don&#8217;t like it when we hear from industry partners about negative experiences they&#8217;ve had with other bloggers. There&#8217;s no barrier to entry with blogging, and one or two bad apples can really harm the whole industry.\n<h2>Who are your FAVORITE bloggers? Who inspires you? Why do you like them?<\/h2>\nI really like <a href=\"https:\/\/www.nomadicmatt.com\/\">Nomadic Matt&#8217;s site<\/a>, run by Matt Kepnes. I think he puts out really high quality content and has built a truly fantastic community around his brand. He&#8217;s also really true to his brand. I was thrilled when he approached me in 2016 about partnering with him on a course, and I wrote (and now run) his <a href=\"http:\/\/travelphotographycourse.com\/\">travel photography course<\/a>, and I also contribute to his blog on the subject of photography from time to time.\n\nThere are a few other bloggers that I really like. <a href=\"https:\/\/www.ytravelblog.com\/\">yTravelblog<\/a> does great family travel content and they are really on top of their game when it comes to community. <a href=\"http:\/\/www.adventurouskate.com\/\">Adventurous Kate<\/a> has a fantastic solo female travel blog, plus a real passion for the causes she believes in.\n\nSlightly cheesy of me, but I also really like the content my wife writes on Independent Travel Cats. She puts out unbelievably detailed posts that could almost be published as research papers (her background is in research as a psychologist, which perhaps explains it), and I am always in awe as to how much effort she puts into every piece of content.\n\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4618 size-large\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-4-460x460.jpg\" alt=\"Kirkjufell in Iceland, with reflection in the icy lake at its base.\" width=\"460\" height=\"460\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-4-460x460.jpg 460w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-4-150x150.jpg 150w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-4-300x300.jpg 300w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-4-768x768.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-4.jpg 1600w\" sizes=\"auto, (max-width: 460px) 100vw, 460px\" \/>\n<h2>What are your top 3 posts on your blog?<\/h2>\n<a href=\"https:\/\/www.findingtheuniverse.com\/two-weeks-in-ukmy-perfect-itinerary\/\">My Two Week UK Itinerary<\/a>\n\n<a href=\"https:\/\/www.findingtheuniverse.com\/two-weeks-in-sri-lanka-itinerary-and\/\">My Two Week Sri Lanka Itinerary<\/a>\n\n<a href=\"https:\/\/www.findingtheuniverse.com\/a-guide-to-great-photography-locations\/\">My Guide to the Best Photography Locations in San Francisco<\/a>\n\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4620 size-large\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-5-690x460.jpg\" alt=\"Baker's Beach in San Francisco, CA.\" width=\"690\" height=\"460\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-5-690x460.jpg 690w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-5-441x294.jpg 441w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-5-768x512.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-5.jpg 1600w\" sizes=\"auto, (max-width: 690px) 100vw, 690px\" \/>\n<h2>What are your 3 FAVORITE posts on your blog?<\/h2>\n<a href=\"https:\/\/www.findingtheuniverse.com\/best-travel-camera\/\">My Guide to Picking the Best Camera For You<\/a>\n\n<a href=\"https:\/\/www.findingtheuniverse.com\/best-photography-locations-iceland\/\">My Guide to the Best Photography Locations in Iceland<\/a>\n\n<a href=\"https:\/\/www.findingtheuniverse.com\/london-harry-potter-locations\/\">My Guide to the Best Harry Potter Locations in London<\/a>\n\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4679 size-full\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Piccadilly-Circus.jpg\" alt=\"A snapshot of busy London streets.\" width=\"1600\" height=\"1200\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Piccadilly-Circus.jpg 1600w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Piccadilly-Circus-400x300.jpg 400w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Piccadilly-Circus-768x576.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Piccadilly-Circus-613x460.jpg 613w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/>\n<h2>What tools and resources do you use to manage your blog?<\/h2>\nI&#8217;m quite old fashioned (Jess might say disorganized), so I mostly just use a notepad file for tracking to-do lists, Google Calendar for reminders and spreadsheets for financial tracking. I also use Google Analytics and the Google Search Console pretty religiously to track what&#8217;s working and what isn&#8217;t, and make adjustments as necessary.\n<h2>What is your biggest traffic source?<\/h2>\nGoogle\n\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4681 size-full\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Iceland.jpg\" alt=\"A path cuts its way through a glacier, creating an arched tunnel through the ice.\" width=\"1600\" height=\"1066\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Iceland.jpg 1600w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Iceland-441x294.jpg 441w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Iceland-768x512.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Iceland-690x460.jpg 690w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/>\n<h2>What strategies have you used to make that your top traffic source?<\/h2>\nIt took me a while to start writing posts that really answered questions people had, rather than just documenting my travels, due to the fact my blog was originally set up as more of a journal. Now though I do focus more on things like keywords and SEO to try and appease the ever-changing needs of the Google gods \ud83d\ude09\n<h2>Do you have any advice for bloggers on how to grow their traffic?<\/h2>\nThe number one thing is to put together well-researched, authoritative content that answers the questions that people have. Longer form (2000+) content definitely does better in my experience, in the travel blogging space at least.\n\nAlso, you need to make sure your site loads quickly, and you have all your SEO ducks in a row. Analyze what works and what doesn&#8217;t, and adjust as you go. Finally, prepare to be in it for the long haul. Any stories you read about overnight success tend to be the result of years of unseen labour.\n\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4677 size-full\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Sri-Lanka.jpg\" alt=\"A port in Sri Lanka, filled with multiple colorful, painted boats.\" width=\"1064\" height=\"1600\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Sri-Lanka.jpg 1064w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Sri-Lanka-200x300.jpg 200w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Sri-Lanka-768x1155.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2018\/01\/Finding-The-Universe-Sri-Lanka-306x460.jpg 306w\" sizes=\"auto, (max-width: 1064px) 100vw, 1064px\" \/>\n<h2>Anything else you&#8217;d like to add to help other bloggers grow?<\/h2>\nFocus on creating high quality content and publishing it regularly. Ignore the noise of what other people might be doing \u2014 certainly, you can see what strategies other bloggers are using to see if you can apply them, but the number one thing is to focus on your own brand, and only to measure yourself against yourself. In any field there will always be someone better than you, and someone worse than you, and you can spend forever falling into the rabbit hole of comparison.\n\nI would also say that it is no bad thing to invest in your skills, either financially, or in terms of time. Being a blogger requires a diverse skillset, from marketing to writing to photography to videography to SEO &#8211; and more, and these aren&#8217;t all things you can just pick up overnight. There are a lot of resources out there \u2014 online courses, Facebook groups, web tutorials, conferences, etc., where you can really up your game and start to stand out from the crowd.\n<h2>What&#8217;s the one thing on any restaurant menu you MUST order?<\/h2>\nSticky toffee pudding\n\n____\n\nA huge thanks to Laurence and Jessica for letting us travel vicariously through their sites. We&#8217;re looking forward to following all your adventures in 2018.\n\nFor more Mediavine publisher spotlights, check out our interviews with <a href=\"https:\/\/www.mediavine.com\/interview-be-my-travel-muse\/\">Kristin from Be My Travel Muse<\/a> and <a href=\"https:\/\/www.mediavine.com\/interview-arts-and-budgets\/\">Latasha from Arts and Budgets<\/a>.<\/section>\r\n\r\n\r\n\r\n<section class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0\">\r\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-09aec4f2 wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--40);padding-top:var(--wp--preset--spacing--50);padding-right:0;padding-bottom:var(--wp--preset--spacing--60)\">\r\n<p class=\"is-style-small is-style-small--3\">About the author<\/p>\r\n\r\n\r\n<div style=\"margin-top:var(--wp--preset--spacing--20);\" class=\"wp-block-post-author\"><div class=\"wp-block-post-author__avatar\"><img alt='' src='https:\/\/secure.gravatar.com\/avatar\/2875edc4d6ef18dd6b3f2b24506abf4dc90d5f5478ea1818719e684269330fe0?s=96&#038;d=blank&#038;r=g' srcset='https:\/\/secure.gravatar.com\/avatar\/2875edc4d6ef18dd6b3f2b24506abf4dc90d5f5478ea1818719e684269330fe0?s=192&#038;d=blank&#038;r=g 2x' class='avatar avatar-96 photo' height='96' width='96' \/><\/div><div class=\"wp-block-post-author__content\"><p class=\"wp-block-post-author__name\"><a href=\"https:\/\/www.mediavine.com\/blog\/author\/jenny\/\" target=\"_self\">Jenny Guy<\/a><\/p><p class=\"wp-block-post-author__bio\"><\/p><\/div><\/div><\/div>\r\n\r\n\r\n\r\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-7c04bf6b wp-block-group-is-layout-constrained\" style=\"margin-top:0\">\r\n<p class=\"is-style-small is-style-small--4\">Share this page<\/p>\r\n\r\n\r\n\r\n<ul 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If designing&#8230;<\/p>\n\t\t\t<\/div>\n\t<a href=\"https:\/\/www.mediavine.com\/blog\/hiring-ask-a-designer\/\" class=\"c-post-card__link-overlay\" aria-label=\"Read more about What to Look for When Hiring a Designer: Ask A Designer #1\"><\/a>\n<\/article>\n\t\t\t\t\t<article class=\"c-post-card c-post-card__layout-vertical\">\n\t<div class=\"c-post-card__inner\">\n\t\t\t\t\t<div class=\"c-post-card__image aspect-ratio-cover aspect-ratio-3-2\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/jasmine_Feeling_Nifty-sm.jpg\" class=\"attachment-large size-large\" alt=\"jasmine feeling nifty headshot\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/jasmine_Feeling_Nifty-sm.jpg 800w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/jasmine_Feeling_Nifty-sm-320x213.jpg 320w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/jasmine_Feeling_Nifty-sm-768x512.jpg 768w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/jasmine_Feeling_Nifty-sm-375x250.jpg 375w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/jasmine_Feeling_Nifty-sm-555x370.jpg 555w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/jasmine_Feeling_Nifty-sm-344x229.jpg 344w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/jasmine_Feeling_Nifty-sm-281x187.jpg 281w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/jasmine_Feeling_Nifty-sm-335x223.jpg 335w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/jasmine_Feeling_Nifty-sm-347x231.jpg 347w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/jasmine_Feeling_Nifty-sm-520x346.jpg 520w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/10\/jasmine_Feeling_Nifty-sm-640x426.jpg 640w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t<\/div>\n\t\t\t\t<div class=\"c-post-card__content\">\n\t\t\t\t\t\t\t<p class=\"c-post-card__primary-category t-category\">Interview<\/p>\n\t\t\t\t\t\t<h3 class=\"c-post-card__title t-display-xx-small t-transparent-underline\">Jasmine Dhillon Interview: Content During COVID<\/h3>\t\t\t\t\t\t\t\t\t\t\t<p class=\"c-post-card__metadata\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-author t-body-small\">The Mediavine Team<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-separator t-body-small\">\u2022<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-date t-body-small\">Oct 26, 2020<\/span>\n\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<p class=\"c-post-card__excerpt\">Back to Blog \u2022 In what has seemed like the longest and shortest year all at the same time, we can&#8217;t believe it but Q4 is here. Despite the roller coaster ride this year has been, our Mediavine publishers continue to impress us with their resiliency, even in the midst of a global pandemic! In&#8230;<\/p>\n\t\t\t<\/div>\n\t<a href=\"https:\/\/www.mediavine.com\/blog\/jasmine-khinda-interview-content-during-covid\/\" class=\"c-post-card__link-overlay\" aria-label=\"Read more about Jasmine Dhillon Interview: Content During COVID\"><\/a>\n<\/article>\n\t\t\t\t\t<article class=\"c-post-card c-post-card__layout-vertical\">\n\t<div class=\"c-post-card__inner\">\n\t\t\t\t\t<div class=\"c-post-card__image aspect-ratio-cover aspect-ratio-3-2\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"467\" src=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/09\/sanitizergelrecipe9.jpg\" class=\"attachment-large size-large\" alt=\"essential oils on a towel to make your own hand sanitizer\" srcset=\"https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/09\/sanitizergelrecipe9.jpg 700w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/09\/sanitizergelrecipe9-320x213.jpg 320w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/09\/sanitizergelrecipe9-375x250.jpg 375w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/09\/sanitizergelrecipe9-555x370.jpg 555w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/09\/sanitizergelrecipe9-343x229.jpg 343w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/09\/sanitizergelrecipe9-280x187.jpg 280w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/09\/sanitizergelrecipe9-335x223.jpg 335w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/09\/sanitizergelrecipe9-347x231.jpg 347w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/09\/sanitizergelrecipe9-520x347.jpg 520w, https:\/\/www.mediavine.com\/wp-content\/uploads\/2020\/09\/sanitizergelrecipe9-640x427.jpg 640w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/>\t\t\t<\/div>\n\t\t\t\t<div class=\"c-post-card__content\">\n\t\t\t\t\t\t\t<p class=\"c-post-card__primary-category t-category\">Interview<\/p>\n\t\t\t\t\t\t<h3 class=\"c-post-card__title t-display-xx-small t-transparent-underline\">Cari Dunn Interview: Content During COVID<\/h3>\t\t\t\t\t\t\t\t\t\t\t<p class=\"c-post-card__metadata\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-author t-body-small\">The Mediavine Team<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-separator t-body-small\">\u2022<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"c-post-card__metadata-date t-body-small\">Sep 2, 2020<\/span>\n\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<p class=\"c-post-card__excerpt\">Back to Blog \u2022 If there is something we can count on throughout this year, it&#8217;s that our Mediavine publishers continue to show their resiliency, even throughout a global pandemic! We love celebrating their hard work, and how they doubled down, continued listening to their audience, stayed visible, updated old posts and created new content&#8230;<\/p>\n\t\t\t<\/div>\n\t<a href=\"https:\/\/www.mediavine.com\/blog\/cari-dunn-interview-content-during-covid\/\" class=\"c-post-card__link-overlay\" aria-label=\"Read more about Cari Dunn Interview: Content During COVID\"><\/a>\n<\/article>\n\t<\/div>\n<\/aside>\r\n<\/div>\r\n","protected":false},"excerpt":{"rendered":"<p>Back to Blog \u2022 Mediavine publisher Laurence Norah of Finding The Universe actually came to blogging from the computer tech side, which is more unusual than one might think. His technical know-how has combined with his passion for travel and photography to create an exciting and beautiful site that&#8217;s no slouch in the SEO department&#8230;.<\/p>\n","protected":false},"author":44456,"featured_media":5877,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_searchwp_excluded":"","footnotes":""},"categories":[16,82],"tags":[],"audience_post":[],"class_list":["post-4603","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interview","category-publisher-interview"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Publisher Interview: Laurence Norah of Finding The Universe - Mediavine<\/title>\n<meta name=\"description\" content=\"Read our blogger interview with Laurence Norah of Finding The Universe. 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